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Why You Should Add Images in Your Blog

In search engine optimization, everything comes down to content. Web content creation industry has been around for a while now and it has established itself different from other types of content creation. This means that web content creation has its own sets of ethics, techniques and demands. People who are searching on the web, depending on the niche, are not always looking forward to read all of the content. This is why we have search engine rankings.

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15+ Important To Do List After WordPress Installation

After you have installed WordPress now what?
You just develop the website and leave it. There are lots of things you need to do now like the website is optimized for a user and for the search engine or not. Your WordPress site is secure or not, whether your website is complete, all the checklist which a user might look for.
Don’t worry here is the ultimate things to do after installation WordPress.

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Does Location Of Data Center Matters?

How To Choose Data Center Location

A secure data center requires a significant capital as well as operation cost for support. Along with power of modern servers and internet data speeds the geographical location seems trivial. Clients demands for speed, performance and reliability. Geographical locations matter and try to meet clients demand. Many services like web hosting, telecom, banking services depend on the data center infrastructure to offer services to the clients there are some consideration to be taken care like Prevention from disaster, Network carrier availability, power, transport, safety and security. A data center with low connectivity is useless. Companies need good fiber connectivity as communications is the core of data functioning.

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A Brief History of Digital Marketing: Evolving with Technology

Before the option of skipping annoying promotional ads on YouTube, there was a time where people looked forward to seeing and hearing about new offers from their favourite brand advertisements. Companies employed different ways to be seen, heard, and earn the favour of their audiences. For how long can the written text have your attention, right? Before I dive in and enlighten you on the trends in the digital marketing industries today, let’s take a quick dip into the past and understand its humble beginning.

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List of Google Algorithm Change History

Google: Algorithm Updates

2015: Google RankBrain
RankBrain is part of the Google Hummingbird algorithm. As it is part of the Hummingbird algorithm and a machine learning system which understand the meaning of user query and display best matching results on SERP.

2015: Google Mobile Friendly
Google released a new mobile friendly ranking algorithm to boost a mobile-friendly page in Google’s mobile search results.

2014: Google Pigeon
Google Pigeon launch in 2014. Pigeon is local search algorithm. A new algorithm to provide more useful, relevant and accurate local search results. Google stated that this new algorithm improves their location based ranking parameters.

2013: Google Hummingbird
Google Hummingbird launch in 2013 & it is for natural results. Google Hummingbird is paying more attention to each and every word in a query, because it ensures that the whole query — the whole sentence, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.

2013: Google Payday
Google Payday is an algorithm to targeted to cleaning up “spamming results”.

2012: Google Penguin
Google Penguin introduced in 2012, to take action to remove sites that are using keyword stuffing,
link spamming, the use of invisible text on web pages, duplication of copyrighted content from high-ranking web sites.

2011: Google Panda
Google Panda introduced in 2011 to stop poor quality, thin quality, duplicate content sites from working into Google’s top search results.

2012: Google Pirate
Google Pirate introduced in August 2012 to prevent sites with many copyright infringement reports, as filed through Google’s DMCA system, from ranking well in Google’s listings.

2012: Google EMD Update
Google Exact Match Domain launched in September 2012 to prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names.